According to a recent survey from the American Medical Association, 60% of potential users decide not to start using digital health applications in light of privacy concerns. At the same time, enforcement actions by the FTC in 2023 now require digital health offerings to automate a new consent process. Taken together there is strong proof of a trust and transparency gap, and an immediate mandate to solve for this gap resulting in a win-win for patient privacy and platform growth. In this session, Seth Proctor, CEO & Founder of Tranquil Data, will offer best practices starting from day zero to build trust with users and accelerate value at the earliest stages of company formation, future-proofing your offerings as market opportunities and regulatory requirements evolve.
Health Transformers: Check the StartUp Health Hub for details and to RSVP